Evidently a teaser poster will always differ from a theatrical version and this is no exception. This is because it serves a different purpose, with a teaser poster being promoted almost to begin the marketing campaign. Whilst a theatrical poster will be released closer to the release of the actual film.
Despite this design being very basic, it does include very important information. For example the close up of each character serves to either remind the audience of a recognisable character or to introduce them to a new character. And an enigma is created with the designers opting to cover almost half of there faces, this effect clearly created mystery and was a technique used by the designers throughout the majority of the teaser posters they developed.
Also, although the main title of the film and release date is featured on the poster it does not cover a huge proportion of it. This reinforces the fact that this is a teaser poster and so the poster is not persuading us to go and watch the film, it is actually encouraging us to talk about it.
Ultimately, although this poster was simple in terms of layout I found it hard to analyse it due to the fact that there was not much going on. This idea is something I really need to keep in mind as although I am thinking of making a teaser poster I do not want it to be too simple, as the only reason this example succeeds is because the "Star Wars" brand is already well known.
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